2nd session 20-1-2017

2nd session - 20/01/17


1.products and services are interdependable
2.globalization of market is expanding the market.

what drives globalization ?
1) liberalization policy
2) urge of expansions(scarcity demand and so..)
eg:USA

-creating demand
-demand follows product in innovation
-product follows demand in requirement.

3)utilization of resources
resourse like affordable manpower,raw materials,technology,investments

note : here affordable means "productivity"

components of market:
large market size,less colmpitition,new product.

Barriers or limitations of globalization :
-protecting local content requirement that is local manufacturers.
-culture (to certain limit)
-entry of new competitors
-standards

Note : barrires are called protectionist policies.